Warner Bros. is introducing an on-demand DVD release program that will immensely expand the number of titles available on disc.The studio’s made-to-order DVD releases will reveal 6800 titles that have never been released on disc.
The Warner Archive Collection will start with 150 never-released titles. Warner is using a “state-of-the-art manufacturing on demand (MOD) system,” according to the press release, which “creates a made-to-order DVD indistinguishable in quality from a standard pressed DVD.” The archive program will be limited to standard-def DVDs for now. These discs will be sold as hard copies in conventional DVD packaging, but they will be also be downloadable to PCs. Pricing will be $20 per disc or $15 per download.