.Sony recently announced its new 52-inch KDL-52W3000 BRAVIA LCD in an elegant brushed metal picture frame bezel. This W Series KDL features full HD 1080p, Live Color Creation™ technology with WCG-CCFL backlight, 10-bit processing with a 10-bit panel, x.v.Color™ technology to deliver more natural and accurate image reproduction with smoother transition. X.V. Color is a boon for Sony’s HD camcorder models which capture color range beyond what broadcasters currently deliver.
KDL-52W3000 is equipped with HD component and HDMI inputs compatible with both 1080/60p and 1080/24p sources (24p True Cinema). Sony’s BRAVIA Engine™ EX full digital video processing system with Digital Reality Creation-Multifunction v1.0 (DRC-MF v1.0) technology produces an exceptional picture by up converting common standard definition signals like DVDs and non-HD broadcasts expanding entertainment capabilities.