A new model from Sony crosses our paths today, as we get reminded that, when it comes to powerful, high-quality LED television, Sony will not be counted out. So today we’re taking a look at the Sony Bravia KDL55EX720, one of Sony’s more recent foots in the door.

The Sony Bravia KDL55EX720 is a fifty five inch 1080p LED television that offers 3D capability when you add the necessary components (even glasses–they’re not included here), the X-Reality Engine to improve image quality, a 240 Hz refresh rate for reduced blurring, a variety of streaming applications like Qriocity, Netflix and Hulu Plus, support for Skype, wi-fi support (you’ll need an adapter, though), a presence sensor that shuts the television’s picture off, then shortly after, the whole thing. Also you’ll get four HDMI ports, one component video input, two composite video inputs, two USB ports, an RF connection, two analog audio inputs, a PC input, an Ethernet jack and a digital audio output.

First, not surprisingly, both picture and sound should be equally pleasing here. The sound a bit less than the picture, but this is no surprise given the nature of television speakers in general. And there’s more than enough room here for all your latest components, though your older gear will get, once again, short shrift. And frankly, I’m a little dismayed by the sheer number of “sold separately” items connected with this unit. It’s a little outlandish, really, just how much additional stuff you have to pick up just to get the most out of it.

Though considering the folks out at Amazon want $1454.77 for one of these, you’ll likely be able to afford a little extra in component costs. That’s not a terrible price at all for a big LED television.

The Sony Bravia KDL55EX720 may nickel and dime you, but it won’t be a terrible experience as the base cost is reasonable. And it doesn’t hurt that this thing performs nicely by every rational standard of performance. So if you’re looking for a new television, you’ll definitely want to have a closer look at this one.