Along with 720p LCX70 Series Panasonic unveiled its 50-inch 1080p resolution PT-50LCZ70. LIFI gives High Definition LCD Rear Projection Display televisions a longer life span. LIFI also projects a wide variety and spectrum of light, delivering the most radiant reds, greens and natural skin tones. Taking less time to start up, 50LCZ70 features Full Range Speaker System (20W output), HDMI (Front 1, Rear 2), 3,000:1 Contrast Ratio (Target), PC Input, SD Card Slot and EZ Sync(TM). The TV is available at an expected price of $1699.95.