The Super Bowl is one of the most watched events and advertising companies have been taking advantage of it for quite a while now. A 30-second spot for Super Bowl commercial can cost as much as 3 million dollars. Miller High Life doesn’t seem ready to pay that much but instead it will have a one second clip that’s going to be aired during the Super Bowl XLIII break. So don’t blink! No matter how big your HDTV is, you might miss it.
There’s a site ready to promote the campaign, the 1secondad.com but the company hasn’t disclosed what the commercial will be all about yet. We’re really curious to see how the shortest ad will look like on some of the best TVs out there.